FreshMinds Research 0207 692 4300
Being close to customers is no longer essential only in the FMCG world. Business service providers also need to have a detailed understanding of their customers and competitors if they are to grow in ever more challenging markets
FreshMinds Research started in the B2B space, making us one of the most experienced firms in this sector. Today we work for some of the biggest names in accountancy, law, consultancy and private equity, and for a wide variety of business services providers, helping clients design and deliver strategic projects across the world.
We help clients to look at new markets, building a detailed picture of market size and structure, legal and technological changes, competitive environment and current and future growth drivers and barriers.
We talk directly to experts, competitors and end-users to understand how customers are currently being served by their business service providers and identify new growth opportunities.
We help our clients to understand the strategies of their key competitors and benchmark themselves against critical value levers. We do this by gathering detailed and hard-to-get-at information about competitors' strategies, structures and processes. And we do it quickly, discreetly and ethically.
We provide proprietary insight into the key issues affecting our clients’ customers. Then we take it further, helping our clients turn these into high-impact content and collateral that showcases their distinctive capabilities and customer-focus.
As the economic climate and demographic changes reshape the education landscape, our market insight will help you plot the best course for your organisation.
Combining best-in-class research and analytics with deep sector experience, we help clients to make acquisitions, launch targeted international products and enter new markets.
We help deliver strategic projects that get you closer to your customers and your competitors and help you grow in more challenging markets.
